Contact Us

  • Flow Factory NW
  • (310) 406-6335

    657 Siskiyou Blvd.
    Ashland, Oregon 97520

About us


Based in Ashland, Oregon, Flow Factory NW has an ever-expanding line of classic trucker hats and clothing featuring original Pacific Northwest designs. From Washington’s Mt. Rainier to Oregon’s iconic Mt. Bachelor, you can sport your favorite PNW backdrop in bright color. Have a favorite landmark you want to see from Flow Factory NW? Custom hat and shirt designs are available!




From deep behind the Flannel Curtain comes Chris Herbst: an art teacher, crafter and shaper operating out of Ashland, Oregon. We specialize in custom handmade surfboards and stand-up paddle boards, and hand-painted trucker hats. Our work is inspired by the Northwest - our great community of artists, sportsmen and women, landscapes, outdoor pursuits, bright colors, and most importantly… Flow. Everything we make is fully custom-made to order. We love to take ideas and bring them to life. Whether it's a surfboard or hat, we put all our creative energies into your chosen product. Our designs here are meant to inspire your ideas - you can purchase a hat exactly like what you see, or order a custom Flow Factory product line with your unique flavor.


Flow, a state of mind in which a person performing an activity is totally immersed in a feeling of energized focus, full involvement, and enjoyment in the process of the activity. In essence, flow is characterized by complete absorption in what one does. -Mihaly Csikszentmaihalyi [Positive Psychologist]